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Made of Lucerne

Carl F. Bucherer is deeply rooted in the spirit of Lucerne, and this is reflected in powerful brand imagery, with images in minimalistic gold that tell the brand’s success story set against the baroque heritage of its hometown. The claim “Made of Lucerne” perfectly captures the essence of the brand, which epitomizes the finest Swiss watchmaking expertise with exquisite design and groundbreaking technological innovation.

Collections

Patravi Collection

Admavi Collection

Manero Collection

Pathos Collection